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Comment review for A Full, Fair And Feasible Solution To The Dilemma of Online Music Licensing By Bennett Lincoff
Document uploaded 02-10-2003 03:47 PM ET (US)
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 [General Comments]
  Derek Slater  02-11-2003 03:22 PM ET (US)
 
I've posted some brief comments at my blog.
Sincerely
Derek Slater
5The problem is, however, that because of the Internet it will not be possible to prevent the widespread unauthorized distribution of recorded music in digital form
  Kevin Marks  02-10-2003 03:53 PM ET (US)
 
It's not just the Internet. Computers copy things. It is in a real sense a definition of what they do.
  jumper  02-11-2003 07:03 PM ET (US)
 
Who says the widespread unauthorized distribution of recorded music is a problem? (I know, the RIAA does.) I think it is a solution to many problems: overpriced CDs; unavailability of a large selection of music; sampling (try before you buy.) Those who are downloading music fall into two categories: Those who download to sample and then buy the music anyway, thus providing the music industry with much needed sales; and those who wouldn't buy the music even if they couldn't get it online for free, whose lack of purchases therefore cannot be considered "lost revenue."

My message to the RIAA: Wake up and smell what you've been shovelling! It's not too late to turn things around and turn yourselves into a respectable business, as opposed to the mob criminals you've been acting like.
12Licenses under the online transmission right would authorize all acts cognizable under the Copyright Law that may be involved in transmitting music to end users. Licenses would be granted without regard to the conduct of end users: It would no longer matter whether consumers only listened to online transmissions or also downloaded them
  Kevin Marks  02-10-2003 03:54 PM ET (US)
 
What if they transferrred the files to portable players or burned them to CDs?
  jumper  02-11-2003 10:33 PM ET (US)
 
I think the author means that, under this license, the transmitter or broadcaster would not be liable for any action the end user may take, such as bypassing copy-protection on streaming media in order to download songs. It also clears up the issue of liability for the cache copies made on a user's computer while accessing streaming media. It doesn't pardon all actions by end users, it simply protects the broadcaster from legal action as a result of them.
14Rights holders and service operators must cooperate in the development and deployment of a uniform rights management system for monitoring which works were transmitted and by whom. To this end, rights holders would identify the works in which they claim protection. They would also provide a technological means for marking individual works and tracking them when transmitted online. For their part, service operators wishing to qualify for the statutory license must ensure that they only transmit properly marked works and that they keep track of the works they transmit
  Kevin Marks  02-10-2003 04:10 PM ET (US)
 
This is the key flaw in this proposal. It assumes the existence of concentrated bodies of 'rights holders' and 'servcie operators'. The vast majority of those creating music and sharing it do not fall within these categories.
  jumper  02-11-2003 07:34 PM ET (US)
 
You make a very valid point, Kevin. This proposal is written with the assumption that the rights holders will be a few large corporations, the same flawed logic that congress and the government is using which is only helping the media oligopoly grow bigger and more powerful. It leaves independent artists high-and-dry. Of course, this is not surprising because this is what the business world always does.

It's time for the oligopolies to fall and bring rise to a new system wherein artists retain more independent control of their works. I don't buy into the argument that the music industry helps to filter out the best music and "mold and shape" it into it's best form. How can anyone believe that a small group with a lot of power could possibly know what the best music is for the entire world? Variety and choice mean everything!
  Stephen Hill  02-11-2003 08:23 PM ET (US)
 
I can't speak for Bennett Lincoff, but I don't read the implications of that statement the same way at all. Entry into the system he describes is open to large and small creators alike, as long as they register their copyrights and tag their recordings for tracking, and ultimately their fair share of digital transmission revenues collected.

Similarly, as the owner and operator of a very small niche music online service, I can tell you without hesitation that

1) our service could not be duplicated by large companies

2) the requirements imposed by Lincoff's tracking plan would be easy for us to deal with (it would involve adding the relevant codes to our source database and then re-encoding our program files)

3) a system like Lincoff proposes would likely lead to far greater diversity and choice, because small players would have a fair shot at creating their own 'micro-services' and being compensated fairly for the content they transmit.

File sharing between individuals is another story. It would be possible to build P2P networks that only carried properly coded files, but that would not stop others from continuing to operate outside of the system. Nevertheless, I believe that as you say "artists would retain more independent control of their works" under an organized tracking system.
16In addition, a flat monthly license fee would be charged for members of peer-to-peer file sharing networks and similar online communities wishing to avail themselves of the statutory license
  RossBarker  04-10-2003 11:04 AM ET (US)
 
This makes the naïve and incorrect assumption that all file-sharing networks are used solely to distribute music and other artistic works. Many legitimate uses for file-sharing of data including but not limited to digital music are in existence.Any system capable of transferring a file is capable of violating copyright law, yet they are not mentioned.
Why separate out p2p-based file-sharing networks. What about other methods of file transfer like: attachments in email, DCC transfers in IRC, newsgroup postings, FTP servers, etc. None of these technologies are required to report to anyone in order to transfer files, therefore it is not only unjust to make this assumption of the file-sharing world it is also impractical to assume you can reengineer the entire set of preexisting network protocols to conform to this system.
17Royalty distribution would be based on a full census of licensed transmissions. In this way, royalty payments would correspond precisely with online transmissions and they would be made only to those rights holders whose works were actually transmitted by licensed services. Disputes regarding royalty distribution could be settled either by voluntary agreement or by arbitration
  Kevin Marks  02-10-2003 04:11 PM ET (US)
 
A census is a good idea - current statistaical sampling methods are indeed flawed. However, without an incentive to take part, the attractions of free-riding are too high.
22The industry's exposure is greatest for "legacy" recordings. Nearly all recorded music has already been distributed by the record labels in digital format through the sale of CDs. Anyone can turn these works into digital audio files and distribute them on the Internet in unprotected form. Whatever technological fixes the industry may devise for newly made recordings cannot protect works already in the public's hands
  Stephen Hill  02-10-2003 05:33 PM ET (US)
 
True, but the mainstream music industry has never been much concerned with legacy catalog sales, except when the numbers approach those of new releases.
The telling statistic is that 3% of titles sell 80% of the units (in 2000, re Billboard.)

First in the 1950s, when the major labels ceded niche genre and catalog artists to the indie labels, and more recently when retail consolidation made stocking slow-selling niche and catalog titles increasingly expensive and infeasible, the "industry" has turned its back on legacy recordings.
26The industry takes comfort in the observation that most consumers walk past the vendor selling CDs at the card table on the street to pay more in retail stores for licensed products. It is believed that good and honest consumers will continue to do the right thing in the online context; and that, in any event, they will continue to demand the highest quality merchandise
  Kevin Marks  02-10-2003 03:58 PM ET (US)
 
This is striking, in that the rhetoric from the music industry is predominantly the opposite of how you put it here. The accusations of 'theft', 'digital shoplifting' and so on are far more common than the idea that 'customers will do the right thing'.
28It is also possible that the music industry has misjudged its customers. The public regards music differently than it does other content. Music is portable. Music is ubiquitous. Music appears to be free. Everyone is a music consumer, whether they buy CDs, go dancing or to concerts, or only listen to the radio and watch television. People develop an ownership interest in the music they most like to hear. “They’re playing our song,” is a heartfelt refrain. The psychological effect on consumers of this sense of personal entitlement to other people’s property should not be overlooked
  jumper  02-11-2003 07:47 PM ET (US)
 
Folks, the results are in! Allow me to present the understatement of the millenium:

"It is also possible that the music industry has misjudged its customers."

The music industry doesn't have clue one about it's customers. They can't take their eyes off our wallets long enough to learn anything about us. This fact is reaffirmed everytime they attempt to sue and/or charge for scouts singing songs around a campfire, cab drivers who play their radios while transporting fares and anyone who has the nerve to sing "Happy Birthday" without coughing up some dough. Once they finally find a way to completely get around our "right to privacy" they will start charging us for singing in the shower.
36There is no sound reason why public policy should not support the opportunity of those who create and own copyrighted music and sound recordings to derive ample rewards from their contributions to culture and commerce. It is our obligation to secure their right to do so. By the same token, it is not reasonable for the music industry to expect public policy to support its desire to do business in a particular way
  jumper  02-11-2003 08:07 PM ET (US)
 
"...it is not reasonable for the music industry to expect public policy to support its desire to do business in a particular way."

I agree completely with this statement. The music cartel has made it blatantly obvious that they believe the government has an obligation to protect their business model -- forcing consumers to buy what they want to sell, the way they want to sell it. If this were the case, Zippo would be charging everyone $9.99 for two sticks to rub together.

The music industry needs to change and begin treating artists and consumers fairly or else we will all be viewing thier bones in a museum next to those of a T-Rex.
39Consumers continue downloading and copying music from online services; and unlicensed peer-to-peer file sharing networks are proliferating. And because its strategy is necessarily reactive, the industry will always lag behind its latest challenge
  RossBarker  04-10-2003 11:15 AM ET (US)
 
Why is the industries reaction “necessarily reactive”? They have known about and used digital media in some form since the 1980’s. I hardly think they’re only course of action up until this point has been to sit idly by and watch their copyrighted works get stolen for the last twenty years. It’s simply a matter of control. The industry is loosing it’s, up until now, largely uncontested monopoly of music sales. This is a result of complacency and greed. Not an inability to affect the infrastructure.
40On the other hand, the strategy has stymied American technology firms in their deployment of high-speed broadband connections for the consumer market
  Kevin Marks  02-10-2003 04:14 PM ET (US)
 
Nope, that was the incumbent telcos, and the baroque licensing regime.
  jumper  02-11-2003 08:19 PM ET (US)
 
Very true, Kevin. Although, the RIAA regularly complains about ISPs using "fast music downloads" as a marketing tool in their ads, they really haven't attacked them directly or impeded their growth.

The only thing they have done, which hasn't had much short-term impact but could cause many headaches in the long run, is use the DMCA to force (or attempt to, in Verizon's case) them to reveal the names and info of some of their file-sharing customers. This has the potential to alienate the customers of these ISPs.

This doesn't mean a direct attack is not in the future plans of the RIAA. As I understand it, they are attempting to charge fees to ISPs for music downloaded by their broadband customers.
63A statutory license would guarantee that each qualifying service operator would receive a license for all rights in all copyrighted works it transmits. Such a “onestop- shop” for all online music licensing needs would also reduce the transactional costs associated with rights acquisition. This savings could be shared with consumers. Moreover, a statutory license would contain fees established on an industry-wide basis through government administered arbitration proceedings
  Stephen Hill  02-10-2003 05:39 PM ET (US)
 
This feature will be controversial because it does not allow 'differential pricing' at the will of the rights holders and levels the returns from all copyrights. But it may be necessary to undo the current impasse and allow the online market to develop.
  jumper  02-11-2003 08:25 PM ET (US)
 
This might also help to eliminate the monopolistic tactics the music industry uses, such as declining to license music to certain companies, claiming that they are having difficulty negotiating licensing terms with multiple rights holders behind particular works.
72A separate collective should be established for the online transmission right. The collective would act on behalf of all music and sound recording rights holders to administer the new statutory license. It would seek to maximize compliance by advising service operators how to fulfill their obligations under the law and, when appropriate, initiate infringement litigation for unauthorized transmissions. It would represent rights holders in industry-wide negotiations to set and adjust license fees. If voluntary agreement on fees were not possible, the collective would present the rights holders’ case in rate proceedings before the Copyright Arbitration Royalty Panel or some designated successor tribunal. In addition, the collective would analyze transmission data and distribute royalties to those rights holders whose works were transmitted pursuant to the statutory license
  Stephen Hill  02-10-2003 05:41 PM ET (US)
 
I would like to see a little more explanation of how this collective would be created and governed. Specifically, how it would avoid corruption by powerful established interests in the copyright industries.
  Stephen Hill  02-10-2003 05:43 PM ET (US)
 
I would like to offer a name for this collective: MusicTrack
73Collective administration would reduce the cost to rights holders of administering online rights in music. It would allow uniform standards to be employed for marking works and tracking them when transmitted. And it would ensure that all rights holders, large and small, would benefit from online transmissions of their works
  Stephen Hill  02-10-2003 05:55 PM ET (US)
 
There is no mention of the costs of operating the collective and how they will be assessed on members. This is a contentious issue with existing rights collectives and needs to be wisely and carefully designed.
78Nevertheless, in order to further protect the interests of individual rights holders, service operators and the public at large, and in recognition of the inherent volatility of the mix, the collective should operate in all respects on a transparent basis and be subject to judicial supervision and Congressional oversightVI. Digital Rights Management Requires Cooperation Among Rights Holders, Service Operators And Technology Firms
  Stephen Hill  02-10-2003 05:45 PM ET (US)
 
If an example of this kind of collective operating in any other industry? If so, it would strengthen the case that such an organization could meet the challenges it faces, both in getting established and in going forward.
80Initially, it is necessary to determine who is transmitting covered works in order to know who needs a license. If a license is refused, identification of works transmitted without authorization is necessary for enforcement litigation. Once licensed, transmission data will be needed to calculate fees due. And knowing specifically which works were transmitted by each licensed service is necessary in order to know who among the rights holders is entitled to receive royalty payments
  Stephen Hill  02-10-2003 05:47 PM ET (US)
 
Would penalties be set by law? Enforcement procedures would need to be streamlined as well in a marketplace of hundreds of thousands of content suppliers and service providers.
84Rights holders must agree on a universal numbering system by which a unique identifying code would be assigned to each musical work and to each sound recording. By cross-referencing these codes with other information in the collective's database, it would be possible to determine each work's title, and to identify its writer, publisher, recording artist and record label. The reverse also is true. By knowing a work's title and the performing artist who recorded it, one could derive the relevant unique identifying code numbers
  Stephen Hill  02-10-2003 05:52 PM ET (US)
 
ISRC (International Standard Recording Codes) have existed since 1991. Their stated functionality is similar. How is the proposed universal numbering system different from these?
  RossBarker  04-10-2003 10:02 AM ET (US)
 
This value has two requirements. The first is for a unique indexed value to enable random access to the information. The second is for the expressed reverse-lookup capabilty. The ISRC provides a unique value, but does not allow for the reverse-lookup requirement.

I recommend a hash of the Artist:Work (preferably a SHA-512) That way any Artist:Work can be resolved into a fixed length value (512 bytes in the case of SHA-512) that is probabilistically guaranteed to be unique (thereby satisfying the index requirement) and readily generatable to anyone who knows the name of the artist and title of the work(which satisfies the reverse-lookup requirement).

[Technical Note: I recommend case insensitivity and standardized markup for spacing, punctuation, etc. so as to facilitate the ability of people to generate these ID’s from a knowledge of the names, not the syntax the artist imposed on the title.
i.e. All capital letters and disallow certain special characters(CR, LF, etc.). ]
86Some of it is held in databases operated by the existing rights collectives. Some is in the rights holders' own databases. Some of it is publicly available. Most of it is treated as trade secrets. Yet, all of this data must be aggregated into a single database to be made accessible through the Internet to all service operators; without it, the systematic and comprehensive monitoring of online transmissions will not be possible
  Kevin Marks  02-10-2003 04:00 PM ET (US)
 
This could be a dispersed database, like the DNS system, rather than a centralised one
  Howard Greenstein  02-10-2003 06:37 PM ET (US)
 
This section seems particularly unworkable. Just as most DRM will be subverted, track marking will soon be subverted as well, as paranoid users will remove the marking and redistribute the files. I say this even though this item could truly enable a more fair system for artists (of all sizes and companies) to get paid. The copyright infringement threat hasn't stopped anyone so far.
Welcome feedback on it.
  Stephen Hill  02-10-2003 08:04 PM ET (US)
 
Agreed (with regret), but physical piracy was never completely eliminated either. The test should not be whether a system will be immune to subversion by the most active and technically savvy users, but whether the system would lead to general adoption of legal services by average consumers. Nothing will achieve 100% compliance.
118Moreover, the only music use information that service operators would be required to provide is the server log file data showing when each work was transmitted and the publicly available unique identification number for each work
  Stephen Hill  02-10-2003 06:01 PM ET (US)
 
This system as described assumes that every transmission is completed. From practical experience, this is not the case with streaming services as many transmissions are stopped mid-stream by users. Partial transmissions need to be considered and handled by the system as well as complete transmissions.
135Finally, the statutory license fee must contain rates for members of peer-to-peer file sharing networks as well as other online communities that provide the means for their members to transmit covered works. For this, a flat monthly fee per member may be appropriate. Music use reports would still be requiredIX. Royalty Payments Should Correspond Precisely With Fees Collected For Licensed Transmissions
  Stephen Hill  02-10-2003 06:06 PM ET (US)
 
This is the weakest section of the initial proposal and the easiest to attack on technical grounds. Much more specific ideas and procedures need to be directed to the issue of collecting royalties from users of P2P networks.

How will the system be enforced upon uncooperative rogue services with sophisticated decentralized operations? Cynicism about the ability to do this at all has led many to the conclusion that a compulsory taxation scheme will be necessary to overcome this problem.
  RossBarker  04-10-2003 10:52 AM ET (US)
 
It is ludicrous to assume that anyone in possession of technology capable of transmitting unmarked works should be required to pay a fee to an industry that may or may not have a legitimate claim to the untraceable transfer of works. That’s like saying anyone with a tape player that has a “Record” function should pay the RIAA a monthly fee because they possess the capability to violate copyright law. Owners of guns possess the capability to kill people, but the vast majority of gun owners do not in fact kill people.
136 Internet transmissions are digital and occur in a networked environment. It is possible, therefore, to identify all covered works that are transmitted online
  Kevin Marks  02-10-2003 04:03 PM ET (US)
 
This is demonstrably false, as the network has no knowledege of the content of packets. Without the key, you can't know if an encrypted file contains copyrighted music or video of my children.
  JonnyP  02-11-2003 10:24 AM ET (US)
 
Doing this would require reinvention of network protocols to ensure that packet content cannot be faked (boiling down to FCC licenses for every router that passes packets and every peice of software that creates/recieves packets). This might be the dream end-state for the internet for governments and copyright holders, but has little compelling value to end-users.

The internet USED to exist as a dial-up store and forward system (UUCP, NNTP, etc), with fixed backbone connections. A reinvention of the internet that turns it into TV would likely mean an immeidate re-birth of the OLD store and forward internet, only supported by wireless mesh networks.
  Kevin Marks  03-06-2003 11:30 PM ET (US)
 
World of Ends explains why this is a bad idea. Should be required reading for all lawyers venturing into net regulation:

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