Nothing new, media has been brainwashing people for years. "Crime doesn't pay", "Good will triumph" etc have always been clear themes.

Have you ever seen a police chase show where the criminal actually got away? Of course not! It works hand-in-hand with the general form of adverts: Problem; Solution; Happiness. Obey people, OBEY!! Worshop that box in the corner people, and never think for a minute that it may be affecting your subconscious decission making processes.

On a more serious note, most people think that media doesn't affect them. That is bullshit. Your personal behaviour and reaction to things is based upon your entire life experience (and some genetic inheritance of course). For instance, someone who has been the victim of a violent crime will shy away from violence in the future. A very blunt example, but it happens more in a more subtle way all the time. That's essentially how we form personalities, everything you see and experience in your life forms what is "you".

Unfortunatly, most people don't make the connection that TV and print make up an increasing larger proportion of everyones experiences, and we are subconsciously sucking in the information, which is later recalled without knowing that a) you are drawing upon a past experience and b) that that it is a false experience.