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TOPIC:

Be a test subject for an anonymous media startup

4
bdk3clashPerson was signed in when posted
05-23-2003
03:47 PM ET (US)
Honestly, I think it's a bit obnoxious to ask people to volunteer an hour or so of their time to obstensibly help a company make money (or try to make money) without compensating them. I mean, this isn't donating blood--it's market research.

I know times are tight, but something--anything--in terms of compensation seems in order. A gift certificate maybe. Otherwise, I really don't see what's in it for people to participate.
Edited 05-23-2003 03:48 PM
3
SuppaflyPerson was signed in when posted
05-23-2003
11:11 AM ET (US)
 but nielsen only compensates you like $2 a month for taking part in their surveys.
2
jukePerson was signed in when posted
05-23-2003
01:08 AM ET (US)
 hiya,
i'm working with these guys on the research study.
At this point, there is no compensation for the study (start-ups being what they are these days). They are still learning about how this will work and how they will eventually monitor a wider range of devices and media.

But eventually, I think they do intend to compensate people who become a regular part of the media surveys. The goal is to be a lot like the "nielsen homes" that track and influence ratings on TV.
1
bdk3clashPerson was signed in when posted
05-23-2003
12:25 AM ET (US)
 I have two friends who I believe qualify.

I only ask because they inevitably will: what's in it for them?
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