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Topic: WebWord Strategy
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John S Rhodes (WebWord)  1
07-17-2001 08:03 PM ET (US)
I have been working on a new strategy for WebWord. As you probably know, WebWord is an important usability destination. (If this is your first day here, welcome!) My primary goal is to make WebWord the top destination for usability news, articles, reviews, and more. What does this mean? First, I want to publish a lot more material. I will be asking people to write for WebWord in exchange for excellent exposure and referral opportunities. Second, I want to give consultants, organizations, and companies the opportunity to advertise on WebWord and sponsor a wide variety of usability material. If you take a look at ClickZ, you will get an idea about how the new strategy will work. The benefits are numerous. For Webword readers, there will be more content and it will stay free. For advertisers, there is an excellent marketing opportunity. I honestly think that everyone wins.

I value your opinion. Please tell me what you think!
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