QuickTopic (SM) free message boards QuickTopic (SM) free message boards
Skip to Messages
  Sign In to access your topic list  |New Topic |My Topics|Profile
Upgrade to Pro   Customize, show pictures, add an intro, and more:   QuickTopic Pro...and check out QuickThreadSM
Topic: HST-41 Discussion Forum (Fall 2007)
Views: 4332, Unique: 923 
Subscribers: 0
What's
this?
Printer-Friendly Page
Subscribe to get & post, or stop messages by email Subscribe
All messages    << 282-294  281-281 of 294  265-280 >>
About these ads
Who | When
Messagessort recent-top   
Post a new message
 
Jason Novak  281
12-12-2007 12:23 AM ET (US)
Backfill post- Dun and Bradstreet company history as an episode

Having written so many episodes, it's now a bit easier to analyze this...

The writing style of the company history fits well with the way an episode might be written. It is very concise, direct, and informative-- it gives the who's and the what's and the why's of company growth and innovation. However, while the writing style works as an episode, the subject matter does not. Rather than focus on one "episode", the company history describes a series of events in chronological order. In effect, it is a "history" composed of a series of episodes (the company merger, the company's creation, rivalry between the Bradstreet Company and the Mercantile Agency) that might be found in something like the Summers book. Also lacking is an event described from the perspective of a primary source.

Of course, if the Dun and Bradstreet company history were submitted to the History Engine, questions would also be raised about the account's objectivity. The history is a series of endless praise for the founders and operators of the company, the company itself, and its business practices. Particularly interesting is the company's spinning of recent history: "D&B has undergone a period of restructuring in recent years, designed to make D&B a smaller, more tightly focused company. A.C. Nielsen, Cognizant, Reuben H. Donnelley and Moody's Corporation were all spun off to allow each company to pursue focused strategies for its specific business." This sounds more like a corporate spin-doctor's way of saying "we overexpanded, hit some hard times, and had to cut back on employees and operations", than an accurate description of what has happened to the company.

I think it's safe to say that corporate histories should be kept out of the History Engine.
RSS link What's this?
All messages    << 282-294  281-281 of 294  265-280 >>
QuickTopicSM message boards
Over 200,000 topics served
Learn more Frequently asked questions  Acknowledgements
What they're saying about QuickTopic
 Questions, comments, or suggestions? Contact Us
Read our use policy before beginning. We value your privacy; please read our privacy statement.
Copyright ©1999-2008 Internicity Inc. All rights reserved.