Hi
Great concept - I love the idea... we have about 30 egg boxes waiting for "something" - stacked up high... we recycle a lot...
I bet you could do a lot with this - like have compititions for kids - go to homeschooling sites - homeschool kids like to be imaginative and come up with new things... and they're pretty creative.
How about a reward of sorts for coming up with a brilliant idea? SOmething that's in alignment with what you are doing? Like you could write a book on recycling and that could be the reward.
Something like - top idea of March... wins...
In the actual listing page could you make it clearer that there's an idea vs just the data - I went through a couple going -"ah, what's this good for" - before I noticed the word "idea" - maybe I'm just dumb :-) But there could be a light bulb or a trash can to indicate that there's an idea there.
Superb!
Love
Natalie
http://www.grantandnatalie.teamflp.com