Optimism for the market? Brogan is muted. "We've seen suggestions of big growth, but we are sceptical. What we do see is growth back to double-digit numbers."

So, if the momentum is here, what do we do? We're extending the range. We're adding increased java functions, and MMS expansions.

But we're also expanding geographically; America is taking off, and we're starting to look at business initiatives in Asia.

He shows a graph of growth: if the size of Sendo in the first half of 2001 was "one" then we're at "twelve" in the second half of 2003.

Next year: first quarter will be 20% smartphone - Sendo X and "other products in the smartphone range" and expect the year to see 4m -5m total unit sales.

Present range of products from entry phones (S300) through S 330 (multi-band versions) right up to M550 which has won awards (Industrie Forum design award) and is generating strong demand. That was "our first clamshell phone" and it was so popular that there will be more.

The stuff about the tech specs of the different phones is stuff you can find on his web site, so this report can ignore the details...