If ever there was a great illustration of the IXI "Personal Mobile Gateway" design and its advantages, it would be the problem of "how do you stop people using cameras at work if they have cameras built into their phones?"

Of course there is the problem of why you'd want to stop them in the first place. But...

remind me again of any vodafone marketing material which suggested Live was 3G?

It's not saying "This is 3G" - it's just that the typical consumer can't see the difference between Vodafone Live! and Three advertising.

Very effective... not sure it should be seen as necessarily a good or a bad thing, just impressive how people have made the link.

Guy, I've been following a related story (about picture quality) on another forum, and it looks to me as if either I've lost the plot, or everyone else has. "Picture messaging" for a start, is a misnomer - it's a subset of the SMS standard that allows you to send grainy icons embedded in an SMS message. Photo messaging is a subset of MMS, and a quick look at Nokia's website reveals that MMS is a VERY broad chapel approach, covering a wide range of embedded files within a message. UK carriers have settled on just ONE aspect of the MMS standard, which happens to be lo-res. But the handset makers produces "cameraphones" capable (in some cases) of significantly better resolutions. Problem is... you can't then send them as MMS messages, because they're the wrong format. But many of these phones can ALSO send "email with attachments" (which, when it comes down to it, pretty much describes MMS - except that it's treated differently for billing purposes) So, as a master spy, you're faced with a fairly simple dilemma - take a muddy, lo-res pic and send it as MMS, or take a better, higher-res one and send it as an email attachment. The latter's more expensive... but I don't imagine "Q branch" would mind the few extra quid on the bill.